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  • ISBN10

    1259654958

  • ISBN13

    9781259654954

  • Edition

    10

  • Publisher

    N/A

  • Publication Date

    Jan 14, 2019

  • Cover Type

    Paperback

  • ISBN10

    1259654958

  • ISBN13

    9781259654954

  • Edition

    10

  • Publisher

    N/A

  • Publication Date

    Jan 14, 2019

  • Cover Type

    Paperback

Understanding Canadian Business
Nickels, William
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Rent | Due | Dec 25, 2021
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Product Description Nickels Understanding Canadian Business Tenth edition remains current -- featuring the latest business practices and other developments affecting business including Social enterprise, The gig economy, Ethical consumerism, Digital currencies, The living wage, and Sustainability. Nickels remains comprehensive and user-friendly with the authors listening to student and instructor feedback and making changes and enhancements based upon many of the recommendations.   The author team have used their own materials, and are dialled into what's happening in business and in the classroom, and right now, what's happening, is "change". The message "no more business as usual" is one that resonates in Nickels 10e -- in the content and in the way in which technology is being integrated. About the Author Bill Nickels is professor emeritus of business at the University of Maryland, College Park. He has over 35 years’ experience teaching graduate and undergraduate bus...
Product Description Nickels Understanding Canadian Business Tenth edition remains current -- featuring the latest business practices and other developments affecting business including Social enterprise, The gig economy, Ethical consumerism, Digital currencies, The living wage, and Sustainability. Nickels remains comprehensive and user-friendly with the authors listening to student and instructor feedback and making changes and enhancements based upon many of the recommendations.   The author team have used their own materials, and are dialled into what's happening in business and in the classroom, and right now, what's happening, is "change". The message "no more business as usual" is one that resonates in Nickels 10e -- in the content and in the way in which technology is being integrated. About the Author Bill Nickels is professor emeritus of business at the University of Maryland, College Park. He has over 35 years’ experience teaching graduate and undergraduate business courses, including introductory courses in business, marketing, and promotion. He has won the Outstanding Teacher on Campus Award four times and was nominated for the award many other times. He received his MBA degree from Western Reserve University and his PhD from The Ohio State University. He has written a marketing communications text and two marketing principles texts in addition to many articles in business publications. He has taught many seminars to business people on subjects such as power communications, marketing, non-business marketing, and stress and life management. Susan McHugh is a learning specialist with extensive training and experience in adult learning and curriculum development. She holds an M.Ed. degree from the University of Missouri and completed her coursework for a Ph.D. in education administration with a specialty in adult learn-ing theory. As a professional curriculum developer, she has directed numerous curriculum projects and educator training programs. She has worked in the public and private sectors as a consultant in training and employee development. Rita Cossa is a faculty member at the DeGroote School of Business at McMaster University, where she teaches the undergraduate introduction to business and marketing courses. Teaching highlights include a nomination to TVOntario's Best Lecturer Competition and notations in the Maclean's Guide to Universities as a Popular Prof for Marketing. She has authored various instructor and student supplements, including two marketing study guides. Prior to the completion of her MBA, Rita held several management-level positions in the financial services industry. Jim McHugh holds an M.B.A. degree from Lindenwood University and has had broad experience in education, business, and government. As chairman of the Business and Economics Department of St. Louis Community College/Forest Park, Jim coordinated and directed the development of the business curriculum. In addition to teaching several sections of Introduction to Business each semester for nearly 30 years, Jim taught in the marketing and management are-as at both the undergraduate and graduate levels. He is actively involved in the public service sector and served as chief of staff to the St. Louis County Executive.
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